![](https://thinkegghead.com/wp-content/uploads/2022/07/egghead_portfolio_larusso_gif_web.gif)
Does Shopping Frustrate Men?
- Brand Audit
- Brand Strategy
- Brand Implementation
Crafted over 30 years ago, LARUSSO has been creating high-quality clothing that is worth every penny for all men. Selling in most department stores all over Indonesia, its name has become notable among shoppers.
But, there has been a long-held myth that men find shopping to be frustrating! The crowded malls, the millions of choices, hence the indecisiveness. To overcome these never-ending issues, can LARUSSO restore sanity on all men?
Breaking The Barrier
LARUSSO focuses on one goal: providing smart solutions to answer fashion problems. From that, we aim to develop brand strategies that capture the idea of transformation and improve lives.
The brand centers on a timeless logo, giving a lasting impression of alteration in the ever-changing fashion world. The logo functions as visual elements, enabling itself to adapt into various spaces and materials which enhance the essence of the brand.
![](https://thinkegghead.com/wp-content/uploads/2022/07/egghead_portfolio_larusso_business_card_web-1024x683.jpg)
![](https://thinkegghead.com/wp-content/uploads/2022/07/egghead_portfolio_larusso_care_label_web-683x1024.jpg)
![](https://thinkegghead.com/wp-content/uploads/2022/07/egghead_portfolio_larusso_hangtag_web-683x1024.jpg)